Your Marketing Should Tell You Where Revenue Comes From

We help service businesses generate qualified leads through data-driven SEO. And we build the tracking to show you what’s working and what isn’t.

Business Owner
Charts
Landscaper
Who This Is For

SEO & Lead Generation for Service Businesses That Need Real Growth

We work with service businesses—home services, warehousing, logistics, and B2B professional services—that are spending money on marketing and can’t connect it to revenue.

Maybe you’re paying $2,000–$5,000 a month for leads through Angi, HomeAdvisor, or Thumbtack, and the lead quality has been declining but you can’t turn them off because they’re your main pipeline.

Or maybe you already have an agency sending you monthly reports, but you can’t connect those reports to booked jobs. You just have to take their word for it.

Either way, the problem is the same: you’re spending money and you don’t have the data to know what it’s doing. That’s what we fix.

or Call (865) 2PANGEA

“Since hiring Pangea in 2019, our revenue and client base have dramatically increased! We’ve moved into a larger warehouse to accommodate the extra business his team brought our way. These guys respond quickly, work hard, and know their stuff.”

Charlie Breiger
Charlie Brieger

Founder & CEO, Fulfillrite

“Working with Brandon and Pangea Marketing has been a great experience for Stoney’s Landscaping. He’s extremely responsive, has a great attitude, and genuinely takes the time to answer our questions thoroughly. It’s clear he cares about helping our business grow and improving our marketing strategy.”

Stoneys
Ryan Hansen

Owner, Stoney’s Landscaping

testimonials

What Our Clients Say

We measure success by qualified leads and revenue growth, not rankings or traffic.

Case Studies

SEO & Lead Generation Results for Service Businesses

Here’s what measurement-first search engine marketing looks like when put into practice.

Fulfillrite quadrupled their revenue in two years by working with Pangea Marketing.

See how in this case study.

Stoney’s Landscaping won $26,335 in business from $4,068 spent on local service ads (6.5 ROI).

See how in this case study.

How We Work

We Build the Tracking First, Then Do the Marketing

Most agencies start with a content calendar and send you a report at the end of the month showing traffic and rankings. We do things in a different order.

We set up lead tracking and attribution first. So you can see where your leads are coming from before we spend a dollar on marketing. Then we validate with paid search, fix technical issues, and build long-term SEO around keywords we’ve already proven work.

That way, you’re not waiting six months to find out whether your investment is producing anything. You have data from the start, and it gets better over time.

We also build everything on platforms you control. Your tracking, your website, your ad accounts, your content—it’s all yours. If we stop working together, none of it goes away.

  • Lead Tracking & Attribution
  • Technical SEO Services
  • Paid Search
  • Content Writing Services
  • Local Search Optimization Service
  • Ongoing Performance Reporting
Our Approach

Data-Driven SEO for Service Businesses, in the Right Order

Most agencies focus on rankings and traffic. We focus on leads and revenue. And that requires measurement.

There’s a reason we do things in this sequence. Each step gives you information that makes the next step better.

Close-up of a wooden ruler with desk stationery, highlighting measurement and office workspace.
1
Measurement First

We deploy lead tracking and attribution before anything else. This is what lets us tell you which channels are producing leads and which aren’t. No guessing.

Close-up of colorful coding text on a dark computer screen, representing software development.
2
Tech Foundation

We fix technical SEO issues so search engines and AI can find and rank your site. If your site has crawl errors, speed problems, or mobile issues, nothing else matters until those are fixed.

Google Ads
3
Validate With Ads

We run ads to test which keywords and offers convert for your business. This gives you lead flow right away and tells us where to focus the long-term SEO work.

Google Search Console
4
Build Long-Term SEO

We create content targeting the keywords we’ve already validated. This is what compounds over 12–18 months and brings your cost per lead down over time.

Overhead view of a worker walking through a warehouse aisle surrounded by shelves of packages.
Close-up of a person mowing the lawn with a gas lawn mower on a sunny summer day.
Two fluffy Samoyed dogs on leashes enjoying a walk outdoors in lush greenery.
A pest control worker fogging in an outdoor space with smoke to eliminate pests.
Contemporary office setting with professionals working on laptops at a shared desk.

We Tie Our Work to Leads and Revenue, and We’ll Show You How

Your lead sources will be tracked. Your campaigns will be measured against revenue, not traffic. And our marketing analytics will connect what we’re doing to results you care about—qualified leads and the revenue they produce.

Who We Are

Proven SEO Results with Service Business Clients Since 2019

We’ve helped service businesses in warehousing, logistics, and home services generate qualified leads through measurement-first marketing. Our longest client relationship has lasted 7 years and counting.

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Abstract visualization of data analytics with graphs and charts showing dynamic growth.
Year Established
Contact Us

Ready to Generate Real Qualified Leads with Marketing You Can Measure?

Book a free 30-minute call to talk through your goals and see if our approach makes sense for your business.

Call Us Directly:

(865) 2PANGEA